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Finding the Entrepreneurial Sweet Spot

with Sarah Endline

On this episode, Kalika is joined by sweetriot CEO and founder, Sarah Endline. Sarah is an EO member who is a social entrepreneur and a self-proclaimed ‘hippie capitalist’. sweetriot is an activist candy company which aims to create a sweet movement to fix the world through the ultimate dark chocolate fix. She talks about how she started her company, from picking out the wrapping of the product to how she got her spot in big stores such as Whole Foods. Learn more about her story and tune in now!

Key takeaways

  1. It’s okay to be crazy. The greatest visionaries were absolutely called crazy at the beginning. If you read the dictionary definition of crazy and visionary, they will sound very close.
  2. (On recognizing the different effective learning methods for men and women) It’s not one against the other, it’s just simply saying let’s have the right education awareness so that we can really celebrate our differences. It’s just about lifting everyone.

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